[ported from ripechurch.com]
I think this question should be in every minister’s vocabulary. I will speak to it regarding use of media, but every area of ministry should ask it of every new idea.
How many times does a new idea come up, and get implemented simply because we have the resources to do it? The conversation normally starts like this, “Hey, I just visited this other church and they did something so cool…” Then, because it’s new and cool, we move forward and do it, without first ever examining whether it is a good idea or our own congregation, for our own culture, for our own community.
So, what’s the big deal, If we have the resources to do it anyway? When we devote resources, time, money, or energy to work that is unnecessary and ineffective we rob those resources from work that is better suited for our mission and ministry.
I know churches that have thrown money and time away in order to do a TV ministry simply because they thought big churches should do it. No one had a vision for extending the ministry of the church through TV, they just wanted to make it happen. How many infrequently updated podcasts are out there, with poor production and content, simply because hip churches do web streaming? With no passion for the work and no calling from God to pursue it, is it any wonder the work fails?
Doing things because we can is a bad thing. Are we doing what we should be doing in our ministry to fulfill our mission? Stop wasting time on the rest.
Scott Link Media 
This post has even more importance in the current economic crisis. now more than ever, we must be good stewards, and remain focused on the calling God has placed on our lives.